Who We Are.

Authentic storytellers connecting brands with creators who matter.

Roott Media specializes in bridging the gap between influential creators and forward-thinking brands, creating partnerships that drive meaningful engagement and lasting impact.

Authentic

Real connections

Strategic

Measurable results

Creative

Lasting impact

About Us

Founded in 2025 by two creative minds, Roott Media was born out of a shared passion for fashion, beauty and lifestyle. What started as a simple idea has grown into a dynamic influencer marketing agency rooted in purpose, connection, and impact.

At Roott Media, we don't just manage campaigns. We craft narratives that resonate. Whether you're a brand seeking real engagement or a creator ready to grow, we're here to plant the seed and help you thrive.

Meet the Founders

Eisha Rashid

Founder & CEO

“Build something so strong that your work speaks before you do.”

Hi, I'm Eisha Rashid, a marketing professional driven by a deep love for social media and a strong passion for brand storytelling. With a firm belief in organic growth and creative authenticity, I've built Roott Media to support creators in doing what they do best: creating!

I bring in the strategy, structure, and sweat so that the talent we work with can focus entirely on their creative journey, without getting bogged down by the backend. My goal is simple: use what I know to help others shine.

Eisha Rashid - Founder
Mahnoor - Co-Founder

Mahnoor Aftab

Co-Founder & COO

“People do not buy goods and services. They buy relations, stories, and magic”

I'm Mahnoor, Co-Founder of Roott Media, a specialized influencer marketing agency founded on the principle that genuine connection is today's most valuable currency. What began as a shared passion has evolved into a platform where creative strategy aligns with purpose-driven storytelling.

At Roott Media, my focus is on helping both brands and creators connect with the right audiences through campaigns grounded in trust, authenticity, and lasting impact. Every partnership we build is intentional, every campaign crafted with thought, and yes, a touch of magic.

Our Mission &
Vision for the Future

Flowchart Mobile

Our Mission

To revolutionize influencer marketing by creating authentic, meaningful partnerships between brands and creators. We believe in the power of genuine connections to drive real engagement and lasting brand loyalty.

Our Vision

To become the global leader in creator economy solutions, setting the standard for ethical, transparent, and results-driven influencer partnerships that empower both brands and creators to thrive.